Family Business: A Force for the Greater Good ​

By Dima Jamali

As countries battle the pandemic and plan ahead for an inclusive, sustainable and prosperous future, the crisis has necessitated a call for an urgent rethinking and transformation in how businesses strive for sustainability and inclusivity. 

Now more than ever, there is an evolving interest in corporate boardrooms and among shareholders in advancing Corporate Social Responsibility (CSR) delivery and in instilling sustainability within core business plans and strategies. 

Leading and influential business leaders, including family business leaders, are more than ever positioning sustainability as an indispensable opportunity to accelerate value creation and drive collective positive impact for the society at large.